INDUSER is reinforcing its sales structure under the leadership of Pedro Martínez, Commercial Director, with the goal of enhancing proximity and personalized service in Spain, while also consolidating the opening of new international markets.
In line with the company’s strategic values, the new organization strengthens the commercial area with a multidisciplinary team that combines experience, technical-commercial expertise, proximity, and an international vision.
Pedro Martínez, as Commercial Director, will be in charge of opening new markets and global coordination, with special focus on strategic countries such as Peru, Chile, Saudi Arabia, and South Africa.
Meanwhile, Elvis Moreira, in addition to his role as General Director of INDUSER, is directly leading negotiations in a key market for the company: Morocco, where INDUSER continues to consolidate its presence.
From left to right, Pedro Martínez, Tere Góngora, Daniel Gemmani, Pedro Roldán, Ángel Martínez, Víctor Muro, Mary Maldonado y Elvis Moreira.
Pedro Roldán, who joined in September 2024, is responsible for Western Spain and Portugal.
Ángel Martínez has joined to lead the commercial strategy in Eastern Spain, further strengthening INDUSER’s presence in its home country.
Commercial management across the rest of Europe will be led by Daniele Gemmani, continuing the company’s expansion in the region.
The sales effort is backed by a solid back-office team: Víctor Muro and Mary Maldonado, responsible for providing technical support, preparing proposals, and detailing projects in their preliminary stages.
Tere Góngora leads the marketing and communication area, ensuring that growth remains aligned with the brand’s identity. She also strengthens the commercial action by providing support to distributors in Mexico and Canada.
Most of the sales team will attend the upcoming edition of Fruit Attraction, to be held in Madrid from September 30 to October 2, where INDUSER will showcase its commitment to innovation, proximity, and the personalization of each project.
With this reinforcement, INDUSER reaffirms its commitment to the interests, growth, and evolution of its clients, while always maintaining the essence of the brand: design, innovation, quality, and proximity.
See you at Fruit Attraction Madrid. Hall 9, Booth D25.
From September 30th- October 2nd.