Next stop? Automated Packaging Lines for Santiago de Chile!

Next stop? Automated Packaging Lines for Santiago de Chile!
Next stop? Automated Packaging Lines for Santiago de Chile!
Next stop? Automated Packaging Lines for Santiago de Chile!
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The business trips with sales objectives continue for INDUSER by the leadership of Elvis Moreira and Pedro Martínez.


Almería, Spain – November 17th, 2022.

In the 2022 commercial activities agenda, the commitment to grow the INDUSER brand towards markets that represent great business opportunities remains firm. The American continent is a strategic objective in which the Andalusian brand will focus in the coming years, not only in the north but also in the southern cone. Such is the case of Santiago de Chile where, hand in hand with its distributor Antalis, it has been strengthening commercial work for several years.

For this reason, in the week of November 14 to 18, Elvis Moreira (CEO) and Pedro Martínez (CBO) will be visiting some cherry growers with the aim of consolidating commercial relations and ongoing projects.

In this regard, Pedro Martínez Lázaro, states: “We know how important it is to guarantee the care of Chilean cherries in the packaging process. If we add to this fundamental premise the precision of weight guaranteed by our associative weighing and the multi-format concept, the tandem that we offer becomes a win-win option for the producer”.

The visit will also serve to strengthen commercial alliances and the bonds of trust that have been established with Antalis, a company represented by Mauricio Rojas. Product diversification and internationalization make it possible for INDUSER to close the year with an export share of 46%, thus maintaining the average export share of 50% in the last five years.

Regarding the importance of internationalization, Elvis Moreira states: “Coming to visit our distributors allows us to identify the peculiarities of each market, but also business opportunities, and aspects that allow us to differentiate ourselves from our competitors. Our growth must go hand in hand with strengthened relationships with professionals who share our values. Ever since we started, for us the service has been as important as the quality of the product. The fact that our brand maintains its presence in more countries will only be viable if we ensure that each country has professionals capable of providing a close, reliable and affordable after-sales service”.

With the visit to this country, Elvis and Pedro close a year in which professional relationships have been one of their strategic objectives. 2023 comes with new goals to strengthen the trust and user experience of our current and future customers.